Take control of your investor targeting programme

Alex Murray

Article 1.0 IR Programme, Strategy & Implementation 2.0 Core IR Skills 5.0 Stakeholder Engagement

Ensuring that you have the best shareholder profile can be a complex task. Mark Robinson outlines six key steps to achieve successful investor targeting.

Mark Robinson is head of strategic accounts at EQ RD:IR

This article was first published in Informed 119, Summer 2023