A Non-Expert’s Guide to Key Financial Terms
Summary Here
Who should attend?
- Experienced IR professionals already familiar with the basis elements of writing for IR.
What will I gain?
- A clear understanding of how to write effectively for IR
- An assessment of your own writing skills based on analysis of real examples
- The ability to understand effective messaging
- An awareness of the best words to use and the ones to avoid
When and where is this course running?
Advanced Writing Skills is running on the below dates. If you cannot attend any of the below training dates or your preferred modality is not yet scheduled, please do 'Register Interest' in the course to be advised of future training dates.
Course 1: Online, Zoom
- Tuesday 10 September (12:30 - 16:00)
Course 2: In-Person, City of London
- Tuesday 19 November (12:30 - 16:00)
Course tutor: Deborah Morton-Dare
Deborah specialises in financial training for all levels from beginners to advanced. She presents a comprehensive range of courses to a diverse range of corporate clients and financial institutions and specialises in making complex technical subjects comprehensible.
Deborah qualified as a Chartered Accountant with Arthur Young and then worked in Corporate Finance gaining wide ranging experience in a variety of corporate and financial institutions. She then worked as a financial consultant to companies assisting them in raising finance and structuring.
Programme
- Understanding the regulatory framework
- Role of a Sponsor
- Insider dealing and market abuse; how to deal with price sensitive information
- Disclosure Guidance and Transparency Rules (DTRs)– continuing obligations
- Dealing with the sell-side
- Knowing your shareholders
- Financial calendar and reporting
- Recent case studies and current issues
Course tutor: Deborah Morton-Dare
Deborah specialises in financial training for all levels from beginners to advanced. She presents a comprehensive range of courses to a diverse range of corporate clients and financial institutions and specialises in making complex technical subjects comprehensible.
Deborah qualified as a Chartered Accountant with Arthur Young and then worked in Corporate Finance gaining wide ranging experience in a variety of corporate and financial institutions. She then worked as a financial consultant to companies assisting them in raising finance and structuring.
Programme
- Companies
- Financial markets
- Stock exchanges
- Equity investors and investment principles
- Role of IR
- Summary and conclusion
Course tutor: Deborah Morton-Dare
Deborah specialises in financial training for all levels from beginners to advanced. She presents a comprehensive range of courses to a diverse range of corporate clients and financial institutions and specialises in making complex technical subjects comprehensible.
Deborah qualified as a Chartered Accountant with Arthur Young and then worked in Corporate Finance gaining wide ranging experience in a variety of corporate and financial institutions. She then worked as a financial consultant to companies assisting them in raising finance and structuring.
Programme
To run through keys sections of the study guide
Section 3 : Corporate Entities and Corporate Governance
Section 4 : Market Conduct
Section 5 : Reporting
Course tutor: Deborah Morton-Dare
Deborah specialises in financial training for all levels from beginners to advanced. She presents a comprehensive range of courses to a diverse range of corporate clients and financial institutions and specialises in making complex technical subjects comprehensible.
Deborah qualified as a Chartered Accountant with Arthur Young and then worked in Corporate Finance gaining wide ranging experience in a variety of corporate and financial institutions. She then worked as a financial consultant to companies assisting them in raising finance and structuring.
Programme
- Introduction to Investor Relations
- An overview of financial markets
- Practical tips for creating value in your role
- Facilitating the investor relations calendar
Course tutor: Lorraine Rees - MD, IR-connect
Lorraine established the IR-connect consultancy in 2015 which specialises in IR for IPOs, and personalised IR mentoring for executive and non-executive directors, IR Directors and IROs. She runs a number of courses for the IR Society including the Diploma modules. Prior to setting up her consultancy company, she was IR Director at Standard Life plc, Head of IR at The Phoenix Group, and an equity analyst at Exane BNP Paribas. She originally trained as a chartered accountant, and has also worked in strategy, corporate finance, private equity and banking.
Programme
- Introduction and developing your targeting strategy
- Understanding Investor trends
- Broker perspective - how to maximise the benefit of using a house broking team
- Using an IR firm effectively
- What the buy-side wants
- Best Practice, new technologies
Course tutor: Lorraine Rees - MD, IR-connect
Lorraine established the IR-connect consultancy in 2015 which specialises in IR for IPOs, and personalised IR mentoring for executive and non-executive directors, IR Directors and IROs. She runs a number of courses for the IR Society including the Diploma modules. Prior to setting up her consultancy company, she was IR Director at Standard Life plc, Head of IR at The Phoenix Group, and an equity analyst at Exane BNP Paribas. She originally trained as a chartered accountant, and has also worked in strategy, corporate finance, private equity and banking.
Programme
- Understanding your debt investor base and capital structure
- Rating Agencies
- Benefits of pro-active debt investor engagement
- Development of a Debt IR programme
- Best practice disclosure and presentations
Programme
- Financial Modelling House Keeping
- The model starting point: An integrated set of P&L, Balance Sheet & Cash Flow forecasts
- Analysis of Business Performance
- An overview of valuation methodologies: Absolute & Relative approaches to valuation
- Discounted Cash Flow
- Relative Valuation approaches
- Putting it all together: A case study
(Attendees will receive an information pack in advance containing the basic model to be used for the course, including historic P&L, Cash Flow and Balance Sheet statements).
Course tutor: Jon Harris
Jon’s unique background means that he is ideally suited to helping professionals develop their writing skills. Jon is a Cambridge English graduate, a qualified teacher of adults and an Associate Tutor at Goldsmiths University, where he teaches management at BA and MA level, giving him a deep understanding of the challenges and requirements for effective business writing. He has been commissioned by several IR teams to assist in writing critical communications at times of significant change and has lots of experience helping businesses frame and couch language for both internal and external communications. He has delivered writing skills training for the IR Society for several years and has also trained special-interest professional groups in writing skills, including banks, regulators and government departments. Jon is also a qualified business psychologist and a chartered management accountant.
Programme
- Welcome, introduction, objectives and quiz
- 10 principles for getting your message scross
- How to select the best words and avoid the worst ones – Exercise 1
- How to select the best words and avoid the worst ones – Exercise 2
- Moving with the times – how to keep pace with changing language in a variety of media
- Analysing your own material
- Summary and evaluation
Course tutor: Professor Ken Lee
Director of postgraduate taught programmes at Loughborough Business School
Kenneth is a Professor in the Accounting and Finance research group of Loughborough Business school and the Director of Postgraduate Taught programmes. Prior to this he was an Associate Professorial Lecturer at the London School of Economics and Political Science, for 5 years. He is a member of the Capital Markets Advisory Committee (CMAC), a body supported by the IFRS Foundation, which interprets proposed accounting changes from the perspective of capital market participants.
Before academia Kenneth was a Managing Director & Head of European Equity Research at Barclays Capital, where he worked for 8 years before leaving in August 2017 to take up a number of academic positions. Prior to this he was also a Managing Director and a ranked accounting and valuation analyst at Citi Investment Research in London. During this time Kenneth published extensively on accounting and valuation topics for investors and was ranked in the top 3 in the Institutional Investor Survey over more than a continuous 10- year period.
He holds a doctorate from Aston Business School, a Fellow of the Institute of Chartered Accountants, a member of the Institute of Taxation and a CFA Charterholder. He is the co-author of Financial Statement Analysis under IFRS (2018, 6th Ed.) and Company Valuation under IFRS (2020, 3rd ed.).
Course tutor: Deborah Morton-Dare
Deborah specialises in financial training for all levels from beginners to advanced. She presents a comprehensive range of courses to a diverse range of corporate clients and financial institutions and specialises in making complex technical subjects comprehensible.
Deborah qualified as a Chartered Accountant with Arthur Young and then worked in Corporate Finance gaining wide ranging experience in a variety of corporate and financial institutions. She then worked as a financial consultant to companies assisting them in raising finance and structuring.
Programme
To run through keys sections of the international study guide
Section 3 : Corporate Entities and Corporate Governance
Section 4 : Market Conduct
Section 5 : Reporting
Course tutor: Sallie Pilot
Senior Advisor, The Investor Forum
Sallie is an experienced executive director and communications professional with deep expertise in company-investor relations, corporate disclosure and stakeholder engagement. She combines strategic and practical experience with a solid understanding of corporate governance and stewardship, ESG and sustainability, and financial and non-financial reporting.
Currently, Sallie is a senior advisor to The Investor Forum, a not-for-profit, practitioner-led membership organisation, set up by institutional investors in UK Equities focused on positioning stewardship at the heart of investment decision-making. There she leading on an initiative to improve dialogue between Boards and Investors and encourage a more meaningful debate on long term value creation, laying the groundwork for the evolution of the Investor Forum to the Investor and Issuer Forum
She is an Advisory Panel and Stakeholder Insight Group Member of the FRC, Communications Group Member of the Accounting for Sustainability (A4S), and fellow of the Investor Relations Society. Until recently she was an owner and Executive Director of Black Sun plc a Stakeholder Communications Business where she ran a global advisory and research team, of Investor, ESG, Sustainability, and Communications specialists to deliver a more holistic view of corporate performance.
Course tutor: Helena Walsh - Managing Partner, Agendi
Helena Walsh is a dedicated multidisciplined climate and sustainability expert with vast experience leading organisations of all sizes to increase their action on ESG issues. Climate and sustainability has been the focus on her career starting out in engineering consultancy in the early 2000s and progressing into strategic management consulting. Her experience spans sectors offering sustainable design, strategic risk analysis and planning, renewable energy procurement, and best practice frameworks and reporting.
Course tutor: Victoria Tetzlaff - Manager, Agendi
With over a decade of experience in various Real Estate functions, Victoria Tetzlaff decided it was time for a change. Pursuing an MBA was the first step in broadening her business knowledge and seeking international opportunities. She discovered a passion for purpose-driven work, especially in sustainability and achieved the CFA in ESG Investing, equipping her to bridge the financesustainability gap. Currently, Victoria holds the position of Manager, where she leads diverse projects centered around sustainability strategy, reporting, target setting, and a range of other critical topics for a wide array of clients.
Course tutor: Professor Ken Lee
Director of postgraduate taught programmes at Loughborough Business School
Kenneth is a Professor in the Accounting and Finance research group of Loughborough Business school and the Director of Postgraduate Taught programmes. Prior to this he was an Associate Professorial Lecturer at the London School of Economics and Political Science, for 5 years. He is a member of the Capital Markets Advisory Committee (CMAC), a body supported by the IFRS Foundation, which interprets proposed accounting changes from the perspective of capital market participants.
Before academia Kenneth was a Managing Director & Head of European Equity Research at Barclays Capital, where he worked for 8 years before leaving in August 2017 to take up a number of academic positions. Prior to this he was also a Managing Director and a ranked accounting and valuation analyst at Citi Investment Research in London. During this time Kenneth published extensively on accounting and valuation topics for investors and was ranked in the top 3 in the Institutional Investor Survey over more than a continuous 10- year period.
He holds a doctorate from Aston Business School, a Fellow of the Institute of Chartered Accountants, a member of the Institute of Taxation and a CFA Charterholder. He is the co-author of Financial Statement Analysis under IFRS (2018, 6th Ed.) and Company Valuation under IFRS (2020, 3rd ed.).
Course level
Core courses
Course dates
6 November 2024
9.30am
to 4.30pm
15 January 2025
9.30am
to 4.30pm
26 February 2025
9.30am
to 4.30pm
16 April 2025
9.30am
to 4.30pm
20 August 2025
9.30am
to 4.30pm
22 October 2025
9.30am
to 4.30pm
3 December 2025
9.30am
to 4.30pm
- IR Society members (£620 + VAT)
£744 - IR Society Premium members (course allowance included in membership package)
£0 - Non-members (£860 + VAT)
£1,032
Discounts for multiple bookings
We offer a 10% discount on course fees when booking two professional development courses, and 20% when you book three or more.Course level
Core courses
Course dates
31 October 2024
9.30am
to 4.30pm
28 November 2024
9.30am
to 4.30pm
14 January 2025
9.30am
to 4.30pm
25 February 2025
9.30am
to 4.30pm
15 April 2025
9.30am
to 4.30pm
19 August 2025
9.30am
to 4.30pm
21 October 2025
9.30am
to 4.30pm
2 December 2025
9.30am
to 4.30pm
- IR Society members (£620 + VAT)
£744 - IR Society Premium members (course allowance included in membership package)
£0 - Non-members (£860 + VAT)
£1032